ABOUT

The media industry is changing rapidly, with innovations in advertising, programming and  performance measurement.  Companies that bring innovation to the media marketplace can face challenges addressing the market, communicating their benefits and targeting the right customers with their solutions.  Data ImpacX specializes in helping young, innovative companies achieve customer and sales success in this rapidly changing marketplace.   Data ImpacX specializes in measuring media performance in an increasingly fragmented media landscape.

Joan FitzGerald Headshot.jpg
Joan FitzGerald
Founder and Principal